Introduction
Today, on the 20th of July 2023, we bring you exciting news that is set to revolutionize how small business founders interact with their AI-powered assistants. Making a lasting impression on customers and clients has never been more critical for small businesses. Imagine if your AI assistant could speak on your behalf, embodying the ethos of your company at all times. Well, you don't need to imagine any longer! OpenAI has unveiled a groundbreaking feature called custom instructions, empowering small business founders with the ability to personalize their AI assistant's responses and behavior. In this blog, we'll explore how custom instructions will help you define your brand's voice and strengthen your customer interactions, making it a big leap forward for your business.
Understanding Custom Instructions
Custom instructions are a highly-anticipated and big announcement from OpenAI, allowing you to tailor your AI assistant's responses to suit your brand's identity. By providing specific prompts, you ensure that your AI maintains a consistent tone, reflecting your business values accurately. However, please note that this incredible feature is currently exclusive to ChatGPT Plus users, a paid subscription service priced at $20 USD per month or $27 CAD per month. Nonetheless, for those who invest in this subscription, the benefits of custom instructions will undoubtedly transform the way they interact with their AI assistant.
Defining Your Brand's Voice
Before delving into custom instructions, take the time to define your brand's voice. Consider the personality and tone you want your small business to be associated with. Are you a friendly and approachable brand, or do you prefer a more professional and authoritative tone? Understanding this is crucial to setting your custom instructions effectively.
Crafting Your Custom Instructions
To get started with custom instructions, log in to your chatgpt account and navigate to the settings. Look for the "Custom Instructions" option and click to begin the process. Here are some key elements to consider when crafting your instructions
a. Brand Identity Share essential information about your business, such as its mission, core values, and unique selling proposition. This ensures that your AI assistant aligns with your brand's identity.
b. Tone and Language Specify the preferred tone and language for your AI assistant's responses. Whether it's formal and professional or warm and conversational, be clear about how you want your brand to communicate.
c. Customer Interactions Provide examples of typical customer interactions, so your AI can address common inquiries and issues effectively. This will ensure consistency in customer service and strengthen your brand's reputation.
d. Expertise and Knowledge If your small business specializes in a specific industry, let your AI assistant showcase expertise in that domain. This will build trust among customers and establish your brand as an authority in the field.
4. Testing and Iteration
After setting your custom instructions, it's essential to test your AI assistant's responses thoroughly. Engage in simulated conversations to ensure that your assistant captures the essence of your brand accurately. Make any necessary adjustments to fine-tune the responses and iterate until you achieve the desired outcomes.
5. Embracing the Benefits
With custom instructions in place, your small business can reap numerous benefits
- Consistent Brand Identity Your AI assistant will mirror your brand's personality and messaging, ensuring that every interaction is in line with your vision.
- Generate responses that align with your brand's values, resulting in a more personalized and positive experience.
- Time-Saving By pre-defining your AI's behavior, you save valuable time that can be invested in other aspects of your business.
Conclusion
Custom instructions open a world of possibilities for small business founders, enabling them to leave a lasting impact on customers through their AI-powered assistant. By setting the tone, values, and expertise of your brand, you empower your AI to become an authentic ambassador for your business. Embrace this revolutionary feature, and watch your small business flourish with the power of personalized interactions and consistent brand messaging. So, go ahead, shape your AI assistant with custom instructions, and take your small business to new heights!
About the Author
The author of this blog, Mani Bhandari, is the founder of AI Empower Consultants. With a rich background in artificial intelligence and business strategy, she brings her expertise to guide the mission of AI Empower. Her responsibilities include setting the strategic direction of the company, managing a talented team, and overseeing daily operations. She works closely with clients to understand their needs and uses this insight to shape AI solutions and consultancy services. Her deep passion for leveraging AI to drive innovation and efficiency fuels her work, ensuring that AI Empower Consultants is a leader in the AI field, helping individuals, startups, and businesses unlock the potential of AI and thrive in the digital age.